P'haure Beauty is a small business started by Mpumi Santos, a South African entrepreneur. In addition to manicures and pedicures, they also offer spa treatments, massages, and are poised to launch a skincare range.
I designed her logo, print materials, and some product packaging.
Branding • Design
Agency: Freelance
The logo comprises a wordmark and a symbol. The symbol is a stylized mandala, a token representing the search for completeness and self-unity.
The front of the business card contains contact details and the logo, while I've utilized the back to remind clients of their next appointment.
This strategy proved to be a valuable marketing tool as we gave clients a reason to hang on to the business card.
I designed a price list as another tangible marketing tool that clients can take with them.
Considering the company's intent to break into the skincare market, I've presented several options for product packaging designs.
