![15-2-phaure-beauty-logo-marque.jpg](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572285153666-KG9UMF4VF0Q025I84HMK/15-2-phaure-beauty-logo-marque.jpg)
P'haure Beauty
P'haure Beauty is a small business started by Mpumi Santos, a South African entrepreneur. In addition to manicures and pedicures, they also offer spa treatments, massages, and are poised to launch a skincare range.
I designed her logo, print materials, and some product packaging.
Branding • Design
Agency: Freelance
![15-1-phaure-beauty-wordmark.jpg](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572285153786-R3AFEJEGG2I0Z7VMWYZM/15-1-phaure-beauty-wordmark.jpg)
![15-2-phaure-beauty-logo-marque.jpg](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572285153666-KG9UMF4VF0Q025I84HMK/15-2-phaure-beauty-logo-marque.jpg)
![The logo comprises a wordmark and a symbol. The symbol is a stylized mandala, a token representing the search for completeness and self-unity.](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572285154481-EGOXPKJS621GOR5EBA31/15-3-phaure-beauty-logo-complete.jpg)
The logo comprises a wordmark and a symbol. The symbol is a stylized mandala, a token representing the search for completeness and self-unity.
![15-4-phaure-beauty-logo-one-color.jpg](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572467848601-LEUB2DMY7NUWUY10I44E/15-4-phaure-beauty-logo-one-color.jpg)
![15-6-phaure-beauty-businesscard.jpg](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572725684877-TTOWOCDEFTL637INFM1D/15-6-phaure-beauty-businesscard.jpg)
![The front of the business card contains contact details and the logo, while I've utilized the back to remind clients of their next appointment. This strategy proved to be a valuable marketing tool as we gave clients a reason to hang on to the busin](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572725682652-8FBE01BHT1CY0ZCAX75Y/15-7-phaure-beauty-businesscard-2.jpg)
The front of the business card contains contact details and the logo, while I've utilized the back to remind clients of their next appointment.
This strategy proved to be a valuable marketing tool as we gave clients a reason to hang on to the business card.
![I designed a price list as another tangible marketing tool that clients can take with them.](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572725685265-KCGZ5CI5PFKXXM11ZCK3/15-8-phaure-beauty-pricelist-crop.jpg)
I designed a price list as another tangible marketing tool that clients can take with them.
![15-10-phaure-beauty-cosmetics-1.png](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572725711638-WLF9NQ24ZF3ILR6O3VKA/15-10-phaure-beauty-cosmetics-1.png)
![Considering the company's intent to break into the skincare market, I've presented several options for product packaging designs.](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572725713103-D0SDY0241QZOBIXI1Q5X/15-12-phaure-beauty-shampoo.jpg)
Considering the company's intent to break into the skincare market, I've presented several options for product packaging designs.
![15-11-phaure-beauty-cosmetics-2.png](https://images.squarespace-cdn.com/content/v1/5da5ff0d53f9b5675d72fe25/1572468330940-6MLNNWZIBUZXS3OR6V27/15-11-phaure-beauty-cosmetics-2.png)